Growing with every Story
Life goes through seasons, just like the weather outside does. Like the way summer seeps into autumn in a way that is gradual but noticeable, or the way the first sprout of growth peaks through a subtly icy landscape. Life is a lot like the seasons of weather. No matter what season you are in, there is usually some transformation taking place. Right now we can all relate to the changing from summer to fall, which we feel by the coolness in the air, and we see by the changing color of leaves. Transition and transformation are constants. Nothing ever stays the same, which is oddly comforting; we learn through resilience, motivation, and other mindset shifts and are always growing, learning, and adapting.
Leaves, when green, feel full of abundance and life but as time passes and stories continue, we adapt just like the seasons do. When the time is right, we turn and fall in a way that is natural and brings forth new growth and coming abundance. Life is a narrative that we explore every single day and every aspect, whether full of life and connected, or changing and shifting, we always add to our story and build closer to our life’s purpose.
The shifting of our lives, through the analogy of the changing seasons and color of leaves, reminds us of our foundational philosophy of change and growth. The colors of our logo are intentional and represent the repetitious and continuous transition we experience every day, week, month, and year throughout our life.
The colors in our logo were chosen with purpose in mind, and —if we’re being honest— with you in mind. The linear strand of circles emulates the natural transition of growth. The colors represent transformation in that growth process. We begin in the blue: we’re all in a foundational state to start, but through clarity, confidence and a network of support, we transition to our most bold, self-assured state— gold. Gold represents confidence and a preparedness to attack life boldly, clearly, and with refined purpose. It doesn’t just stop there… continuous growth is available at our fingertips always. Our goal is to prepare you and encourage that momentum. Like the leaves changing and growing back, there is always a season for added stories that embed into the journey we live out and the purpose we find along the way. Enjoy the gold leaves while you can and lean into the season you are currently in.
We’ve discovered that defining purpose takes clarity and confidence— clarity in what our purpose is, and confidence in building out that purpose to use as an edge in all contexts of life— the mundane and the magnificent. With that comes a journey compiled of stories from where we were, where we are now, and where we are going. Every moment, shift, burst of motivation, gained resiliency, and the results we seek are all exceptional growth points that we want to help you integrate into your story.
